Thursday, September 24, 2015

First Ledes: Word Order

We can use word order to shorten passages. Like this one:

... according to a study done by sociologists at the University of Florida.

Anytime we have heavy use of "to a" and "by" and "at the," we probably have room to get rid of such terms by moving around word order, like I did here: 

... according to a University of Florida sociologists' study.

That turned a 12-word passage into just eight words. Not a ton of words, but critical in making a lede and brief and succinct as possible, while at the same time retaining the exact same meaning as before, with no loss of content.

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